Bottom of funnel
The city is 875 square miles. Your day is eight hours.
Two enquiries at the same cost per lead are not worth the same money when one of them sits on the far side of the Dames Point bridge. We bid for the near one and stop paying for the far one.
Prefer to talk?(407) 279-1929
Get Jacksonville work close to base
Give us the trade and the yard address, and we will tell you what is open.
Windshield time is a line item
Enquiries priced by what they cost you to reach
Consolidation handed Duval County one government and one enormous map. Most advertising accounts only ever reflect the first half of that.
Bid by band, not by radius
Distance rings drawn around your yard, each carrying its own bid. Most accounts pay identically for a Baymeadows call and a Yulee call, then wonder where the margin went.
The river is not a straight line
Mandarin to the beaches looks short on a map and is not. Targeting follows crossings and genuine drive times, so a job ten miles out does not cost an hour in each direction.
Two jobs a day instead of one
Density is the whole game for a vehicle-based crew. Tightening where the work comes from adds capacity without adding a truck, a technician, or an hour to anybody's day.
The far job priced honestly
When the outer work is worth having, it carries the travel in the price instead of quietly absorbing it. The decision becomes deliberate rather than accidental.
Never resold
Nothing generated here is sold twice. A marketplace lead reaches four companies at once. Yours reaches one, and stays in your records afterwards.
One client per industry per market
Guaranteed market exclusivity. Take Jacksonville and the next operator working these bands cannot buy this build from us at any price.
What clients say
Crews that filled the day without filling the odometer
Clients from our roster, quoted verbatim. Every metric client-reported.
≈100Calls / day / client-reported
“After working with Alfonso and ROIvault we had to buy more trucks and have expanded to new cities. We are struggling to keep up with the sales. Sometimes 20-25 in a day by 2/3pm almost 100 calls.”
Javier LasoOwner, The Florida Termite Guys9Truck fleet / client-reported
“Alfonso and ROI Vault are the reason I am a millionaire. Our first year we did maybe 25 inspections. Second year with ROI we almost hit 300. My fleet is now 9 trucks.”
Danny NievesOwner, South Florida Inspectors“He said he would get me some new cases and he did. We just launched the third version of our website.”
Donny MarinPartner, The Marin Law OfficesWhat is included
The Jacksonville capture system
Six pieces built around the largest cost in a service business that nobody puts on a marketing report.
A bid map instead of a circle
Bands set around your base with their own bids, stepping down as the drive grows and stopping where the job stops paying for the trip.
- Distance bid adjustments
- Hard stops at the outer edge
Scheduling built around the crossings
Work grouped by which side of the St. Johns it sits on, so a technician is not sent back over the Hart bridge twice before lunch.
- Same-side job grouping
- Drive-time routing
Pages that name the district
One page per service and area, saying plainly whether you cover Mandarin, Orange Park, Arlington, or the beaches, and loading fast on a phone in a truck.
- Per-district pages
- Tap-to-call priority
- Strict speed budget
High-intent search inside the line
Keyword coverage held to phrases somebody types when they intend to hire this week, with negatives protecting a budget that is bounded on purpose.
- Intent keyword sets
- Negative keyword hygiene
Call tracking down to the band
Every call attributed to campaign, keyword, and distance band, with recordings, so the quality of the far work is measured rather than assumed.
- Per-band numbers
- Recording and review
Cost per booked job by band
Reported weekly by district and distance rather than blended into one citywide figure, which is the number that shows whether the outer work was ever worth taking.
- Zone-level reporting
- Revenue, not form fills
The process
From click to a job worth the drive
Four moves, and after that a weekly review that redraws the map whenever your prices or your crew size shift.
01 /
Measure what distance actually costs
Close rate, average ticket, and travel time pulled from your own completed jobs, band by band. The gap between the inner and outer rings is usually larger than anybody guessed.
02 /
Draw the bid map
Where bids hold, where they step down, and where spending simply stops, with the river crossings treated as the barriers they are rather than as mileage.
03 /
Launch inside the line
Paid search and local visibility open inside the map, with call tracking attached before launch so every band begins producing evidence in its first week.
04 /
Tighten weekly on booked work
Budget moves toward the districts producing profitable jobs close to base, and away from the ones that only ever looked cheap per call.
Two models
One flat radius versus a map priced by drive time
Same spend, and a very different day for the crew.
Swipe to compare
| Topic | One radius, one bid | Bands, crossings, travel priced in |
|---|---|---|
| What you pay per enquiry | The same wherever it came from | More close in, less far out, nothing past the line |
| How geography is measured | Miles on a map | Drive time, including the crossings |
| Jobs per crew per day | Capped by the driving | Raised by density |
| Declined enquiries | Paid for, then turned away | Largely never generated |
| What the report shows | One citywide cost per lead | Cost per booked job by band |
| What you keep if you stop | Nothing | Pages, positions, accounts, call history |
Case study
More trucks, and a map worth expanding
The Florida Termite Guys
Home services, Florida
- Calls in a single day
- ≈100
- Sales by mid-afternoon
- 20-25
peak day, client-reported
client-reported
The problem
A capable field operation taking whatever work appeared, wherever it appeared. Referrals and purchased leads produced too little volume to allow any opinion about where a job sat, so the crews spent a large share of the day driving to it.
What we did
ROI Vault built and ran the capture system: tracked campaigns, fast landing pages, and call handling built so no inbound enquiry died in a voicemail box.
The outcome
The owner reports days reaching roughly 100 calls with 20 to 25 sales booked by mid-afternoon, more trucks bought, and expansion into new cities. All figures client-reported. The part that matters on this map is the order of events. Volume came first, then the freedom to work tighter ground, then the trucks. A Jacksonville operator follows the same sequence, because the second job of the day only exists when the first one was close enough.
FAQ
Geography questions Jacksonville owners ask
Almost never. Duval County alone runs to roughly 875 square miles, so a single citywide campaign quietly funds a great deal of driving. Concentrating the same budget usually produces more booked revenue and a shorter day.
From your own completed jobs. Close rate, average ticket, and travel time by band, with the line drawn where margin stops covering the trip. It is a measurement rather than an opinion, and it moves when your prices do.
More than raw distance does. A handful of crossings carry everything, and a backup on the Hart or the Buckman turns a twenty minute call into most of an afternoon. Drive time beats mileage here every time.
Usually worth their own treatment rather than exclusion. Tickets around Ponte Vedra and Nocatee often run higher, which can justify a drive at a bid the rest of the map would never support.
Take it. The map governs where we spend, not what you accept. Its purpose is to stop paying to generate work you would rather not drive to, not to refuse a profitable exception when one appears.
It suspends the geography for a while. Demand concentrates wherever the damage landed, which may be nowhere near your usual bands, so those campaigns are built and paused ahead of season with budget ceilings already agreed.
Yes, and it is often the clearest split on the map. Orange Park and Fleming Island behave like one market, Yulee and Fernandina like another, and blending either into a Duval average hides which one is paying for the other.
Two ways. Nothing your campaigns generate is shared or sold on, and only one business per industry per market signs with us, so the operator across the river cannot buy these bands from us.
Everything. The ad accounts, the pages, the recordings, and the analytics are registered to you from week one, and none of it moves when the engagement ends.
Keep exploring
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Paid Ads
Managed Google, Bing, and Meta campaigns with fraud filtering.
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Pricing
$3,495 per month flat, published before you ask.
Exclusivity is first come, first served
Buy the jobs your day can actually reach
One client per industry per market. No % of ad spend. Ever. No contracts. Cancel anytime.
High intent? Skip the form.(407) 279-1929