Add the invoices before you compare the price
Owners usually compare a flat fee against one line item. The honest comparison adds the SEO consultant, the media contractor, the developer on call, the designer, and the software.
In San Francisco that total is rarely small, and it frequently exceeds $3,495 per month before anyone has looked at whether the parts work together.
The in-house version is a different budget entirely
One marketing manager in this metro is an expensive hire by national standards, and a single hire still leaves you without a developer, a media buyer, and a designer.
That is the comparison most businesses here eventually run, and it is the reason the flat fee reads differently in San Francisco than it does in a lower cost market.
Remote stopped being a compromise
Local visibility comes from your service area setup, your profile, your reviews, and your content. None of those require somebody sitting in the city.
What does require presence is understanding how the city behaves, which is why the plan is built per neighborhood and reviewed with you every week.



