Electricians marketing agency
Electrical marketing for the jobs worth booking
Panel upgrades, EV chargers, whole-home generators, and rewires. Not a schedule full of $95 outlet swaps that barely cover the drive.
Prefer to talk?(407) 279-1929
- Years experience
- 20+
- Ad spend managed
- $98M+
- Electrical company per county
- 1
client-reported
client-reported, career total
standing exclusivity policy
Where the money moved
The trade changed. Most electrical marketing did not
Ten years ago residential electrical work meant service calls, ceiling fans, and the occasional rewire. Today the profitable end of the trade is load capacity: panel upgrades, EV charger installs, whole-home generators, solar tie-ins, and the service increases those all require.
Those jobs behave nothing like a service call. They are planned, permitted, quoted against two competitors, and often researched for weeks. The homeowner is not searching for an electrician. They are searching for whether their panel can handle a charger, and what that costs.
We build marketing around that shift. Visibility on the questions homeowners ask before they know they need you, then a quote path built for a five figure decision that no one makes on a first phone call.
Terms and outcomes
What electrical contractors get from the anti-agency
Built for a licensed trade where the constraint is qualified labor, not demand.
One electrical company per county
Guaranteed geo & market exclusivity. We will not run campaigns for the contractor quoting against you on the same panel upgrade.
Flat fee, not a cut of spend
No % of ad spend. Ever. Scale into generator season without your marketing invoice scaling with it.
Aimed at high-ticket work
Campaigns built for panels, chargers, and generators rather than volume that fills the calendar with unprofitable service calls.
License and safety as the pitch
Homeowners buy electrical work on trust and code compliance. We lead with credentials, insurance, and permits, because that is what actually converts.
Paced to your licensed techs
You cannot hire a journeyman in a week. We pace demand to the crew you have instead of drowning the schedule.
No contracts
Cancel anytime and keep the website, ad accounts, call data, and rankings. We earn the relationship every month.
What is included
The electrical growth system
Six connected programs run by one senior in-house team, weighted toward the jobs that carry real margin.
Local search and map pack
Visibility across your service radius on both emergency terms and the high-value install searches competitors ignore.
- Google Business Profile
- Service area pages
- Review velocity
EV charger campaigns
The fastest-growing residential electrical category, and most contractors are not marketing it at all yet.
- Charger install pages
- Panel capacity content
Generator and storm demand
Campaigns that scale hard when a storm forecast lands and stay useful through the quiet months between them.
- Seasonal pacing
- Standby generator funnels
Conversion website
Fast, mobile-first, and built so a quote request takes twenty seconds. From $5,000, and you own it.
- Quote request flows
- Financing pages
- Speed budget
Commercial and builder work
Credibility assets aimed at general contractors, property managers, and builders who buy on reliability rather than ads.
- Capability pages
- Partner outreach
Tracking and reporting
Call recording, form attribution, and weekly numbers tied to booked installs and average ticket rather than impressions.
- Call tracking
- Weekly reporting
The process
From audit to a booked install calendar
The same accountable cadence every month, paced to your licensed crew.
01 /
Market and margin audit
Where you rank, what competitors pay for install clicks, and which job types actually carry your overhead today.
02 /
Target the right mix
What a service call, a panel upgrade, a charger, and a generator are each worth, so budget follows margin instead of volume.
03 /
Launch the system
Website, call tracking, local search, and paid campaigns go live together, built and run by our own team.
04 /
Pace to the crew
Weekly reporting on booked installs. We scale when you have licensed capacity and hold back before quality slips.
What clients say
Trades that outgrew their own trucks
Home services operators from our roster, quoted verbatim. Every metric client-reported.
9Truck fleet / client-reported
“Alfonso and ROI Vault are the reason I am a millionaire. Our first year we did maybe 25 inspections. Second year with ROI we almost hit 300. My fleet is now 9 trucks.”
Danny NievesOwner, South Florida Inspectors≈100Calls / day / client-reported
“After working with Alfonso and ROIvault we had to buy more trucks and have expanded to new cities. We are struggling to keep up with the sales. Sometimes 20-25 in a day by 2/3pm almost 100 calls.”
Javier LasoOwner, The Florida Termite Guys2xBusiness growth / client-reported
“ROI Vault did our logo, website, everything. We doubled our business. I had to tell him to pause the ads.”
Chef Billy G.Owner, Billy G CateringCase study
One truck to a nine-truck fleet
South Florida Inspectors
Property inspections, South Florida
- Jobs in year two
- ≈300
- Trucks in the fleet
- 9
up from ≈25, client-reported
client-reported
The problem
A first-year property services company completing roughly 25 jobs a year, invisible in local search. A licensed trade dependent on trust and referrals with no system for generating either at scale.
What we did
ROI Vault built the conversion website, took over local search visibility, and ran the paid campaigns under one flat fee while the owner focused on the work and on hiring qualified staff.
The outcome
Year two closed near 300 jobs and the company now runs a nine-truck fleet, as reported by the owner. Property inspections rather than electrical, but the same licensed-trade constraint applied: demand had to grow only as fast as qualified people could be hired.
FAQ
Electrical marketing questions owners ask
By separating them. Service calls and installs need different campaigns, different landing pages, and different budgets. Run together, service calls dominate because they are cheaper to win, and the install pipeline quietly starves.
It is one of the few residential electrical categories still growing while most contractors ignore it. The install itself is modest, but a large share reveal an undersized panel, which turns a charger job into a service upgrade worth several times more.
Build the audience before the forecast. Once a storm is named, click prices spike and install slots are gone anyway. The contractors who win that season built recognition and a quote list during the quiet months.
Yes, in two ways. It lets you be selective about which jobs you take, since better lead flow means you can prioritize margin over keeping the calendar full. It also supports recruiting, because licensed techs research employers the same way homeowners research contractors.
For electrical work more than almost any other trade. Fire risk and insurance implications make credentials part of the buying decision, not fine print. We put license numbers, insurance, and permit handling where they are visible rather than buried.
We support that side with credibility assets rather than consumer ads: capability pages, project galleries, and outreach material. General contractors and property managers do not respond to search ads, but they absolutely check your site before calling.
Paid campaigns can produce quote requests within days. Installs have a longer decision window than service calls, often two to six weeks from first click to signed job, so we measure the pipeline rather than judging week one on closed revenue.
$3,495 per month flat, the same as every client, plus websites from $5,000. Your ad budget goes directly to the platforms with a $5,000 per month realistic floor. Every figure is public on our pricing page.
Keep exploring
Go deeper on electrical growth
Each program below targets a different part of the pipeline.
- View
Demand Generation For Electricians
Be the name homeowners know before the panel needs replacing.
- View
Digital Marketing For Electricians
The full channel system: search, paid, website, and tracking.
- View
Lead Generation For Electricians
Turn quote requests into booked installs, not tire kickers.
- View
SEO For Electricians
Rank for the install searches, not just emergency terms.
- View
Home Services And Skilled Trades
Every trade program under one category.
- View
Pricing
Public numbers: $3,495 per month flat, no percentage of ad spend.
Exclusivity is first come, first served
Own your county before storm season
One electrical company per county, and the contractor across town is reading pages like this one too. No % of ad spend. Ever. No contracts. Cancel anytime.
High intent? Skip the form.(407) 279-1929