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Digital marketing for termite control

One program for both halves of your year

The violent seasonal spike and the steady transaction work need different tactics and the same accountable team running them.

Prefer to talk?(407) 279-1929

Why termite marketing is hard to outsource

A calendar that swings from famine to chaos

Few trades have a demand curve this violent. Weeks of ordinary volume, then a swarm event fills the phone faster than anyone can schedule, then quiet again while the transaction work carries the calendar.

Generic marketing vendors handle this badly. They run flat monthly budgets that waste money in slow weeks and run out exactly when demand peaks, and they report on leads without distinguishing a panicked homeowner from an agent booking a required inspection.

We run the whole thing as one program: seasonal pacing that anticipates the spike, referral assets that keep the off season productive, and reporting that separates the two demand engines instead of averaging them into a meaningless number.

Terms and outcomes

What one accountable program changes

Seasonal judgment, referral support, and reporting that tells the two revenue sources apart.

  • In-house, not outsourced

    The people building your site are the people pacing your season. Nothing is handed to a vendor who has never seen a swarm week.

  • Budget that follows the season

    Spend anticipates swarming rather than reacting a week late, and eases into the months when transaction work carries the calendar.

  • Two engines reported separately

    Consumer treatments and transaction inspections tracked apart, because averaging them hides which one is actually growing.

  • Flat fee at any budget

    No % of ad spend. Ever. A tripled swarm-season budget does not triple what you pay us to manage it.

  • Accounts in your name

    Domain, hosting, ad accounts, analytics, and call records belong to you from day one and stay yours.

  • No contracts

    Cancel anytime. We earn the relationship every month rather than locking it up through a full season cycle.

What is included

What full-service termite marketing covers

Six programs run together, tuned to a calendar that refuses to behave predictably.

Conversion website

Fast and mobile-first, with a panic path for homeowners and a scheduling path for agents who need a date confirmed today. From $5,000.

  • Tap-to-call priority
  • Agent scheduling
  • Speed budget

Local SEO

Visibility on swarm identification searches and inspection terms across the areas where housing stock is most vulnerable.

  • Google Business Profile
  • Service area pages
  • Technical fixes

Seasonal paid campaigns

Budgets that scale into swarming and pull back after, with click-fraud protection so rivals cannot drain a short window.

  • Seasonal pacing
  • Remarketing
  • Fraud protection

Referral channel support

Assets built for agents, lenders, and closing coordinators, the people who route inspection work regardless of the season.

  • Agent landing pages
  • Partner outreach

Warranty renewal support

Renewal reminders and reactivation campaigns that protect revenue already earned instead of only chasing new treatments.

  • Renewal reminders
  • Win-back campaigns

Tracking and reporting

Call recording and attribution split between consumer and transaction work, with cost per booked treatment reported for each.

  • Call tracking
  • Weekly reporting

The process

How we rebuild around the calendar

Season shape first, because it determines how everything else should be paced.

  1. 01 /

    Map the season honestly

    When swarming actually starts in your region, how long the spike lasts, and what the transaction work contributes between spikes.

  2. 02 /

    Separate the two engines

    Consumer treatment demand and inspection demand split into distinct campaigns, pages, and reporting lines.

  3. 03 /

    Rebuild and relaunch

    Website, booking, call tracking, local search, and referral assets brought live together under one team and one flat fee.

  4. 04 /

    Pace and report weekly

    Aggressive scaling through the spike, deliberate easing after, with cost per booked job reported for each engine separately.

What clients say

Operators who stopped guessing at the season

Clients from our roster, quoted verbatim. Every metric client-reported.

≈100Calls / day / client-reported

“After working with Alfonso and ROIvault we had to buy more trucks and have expanded to new cities. We are struggling to keep up with the sales. Sometimes 20-25 in a day by 2/3pm almost 100 calls.”
Javier LasoOwner, The Florida Termite Guys

2xBusiness growth / client-reported

“ROI Vault did our logo, website, everything. We doubled our business. I had to tell him to pause the ads.”
Chef Billy G.Owner, Billy G Catering

9Truck fleet / client-reported

“Alfonso and ROI Vault are the reason I am a millionaire. Our first year we did maybe 25 inspections. Second year with ROI we almost hit 300. My fleet is now 9 trucks.”
Danny NievesOwner, South Florida Inspectors

Case study

A full rebuild in thirty days

Miami-Dade County Bar Association

Lawyer referral service, Miami FL

Days to rebuild and relaunch
30

client-reported

Month following relaunch
Record

client-reported

  1. The problem

    An established organization running a dated website with surrounding marketing scattered across separate providers, and no single party accountable for the result from end to end.

  2. What we did

    ROI Vault rebuilt the site and relaunched the surrounding marketing as one system rather than patching individual pieces held by different vendors.

  3. The outcome

    The rebuild and relaunch were completed in thirty days and the organization reported a record month afterward. A referral-driven organization rather than a termite company, but the same dependency applies: when the work arrives through professional referrals, the credibility of what they send people to matters enormously.

FAQ

Full-service questions termite owners ask

By planning it rather than reacting to it. Budgets ramp ahead of local swarming based on regional timing, hold through the spike, then ease deliberately. Because our fee is flat, scaling hard for a season costs you nothing extra in management.

Exclusivity is first come, first served

Run both halves of the year properly

One termite company per county. No % of ad spend. Ever. No contracts. Cancel anytime.

High intent? Skip the form.(407) 279-1929