Full channel management
Digital marketing for roofing contractors, run as one system
Website, search, ads, reviews, and tracking managed together by one senior team, measured to roofs sold instead of clicks bought.
Prefer to talk?(407) 279-1929
- Flat monthly fee
- $3,495
- Ad spend managed
- $98M+
- Of your ad spend
- 0%
same for every client
client-reported, career total
no percentage pricing, ever
The real problem
Most roofing marketing fails at the seams
A roofer usually ends up with a website from one vendor, ads from another, reviews handled by nobody, and a lead list bought from a third company. Each piece looks fine alone. Together they leak jobs at every handoff.
The leaks are predictable. Ads point at a homepage instead of a service page. Nobody tracks which calls came from where. The site loads slowly on a phone in a driveway. Estimates go out and never get followed up. None of that shows in a channel report, but all of it shows in revenue.
We run the whole thing in-house as one system. Same team on the site, the search visibility, the campaigns, and the tracking, so the handoffs are ours to fix rather than somebody else's to blame.
Why it works
What running it as one system changes
One number that matters
Cost per booked inspection and cost per signed roof, not impressions. Every channel is judged against the same yardstick.
Speed where it counts
A homeowner with a leak calls three roofers and hires whoever answers. We build for that reality, from page load to call routing.
Flat fee, aligned incentives
No % of ad spend. Ever. We have no reason to push budget up and every reason to make the existing budget work harder.
In-house senior team
The people building your roofing campaigns are our own. Nothing is handed to a white-label shop that has never marketed a trade.
County exclusivity
Guaranteed geo & market exclusivity. One roofing contractor per county, so improvements we make never end up helping your competitor.
You own the whole stack
No contracts. Cancel anytime. Website, ad accounts, tracking, call recordings, and creative stay with you.
The stack
Channels we manage for roofing companies
Every piece connected to the next, with one team accountable for the whole path from impression to signed contract.
Conversion website
Fast, mobile-first, built around service pages, real project galleries, financing options, and quote forms homeowners finish on a phone.
From $5,000
Local search and map pack
Google Business Profile management, service and neighborhood pages, citations, and the review velocity that decides map rankings.
Paid search and social
Google, Bing, and Meta campaigns fenced to your service radius, with click-fraud protection and budgets that flex with the weather.
Call tracking and routing
Every call attributed to its source and recorded, so missed and mishandled calls stop being invisible losses.
Review generation
Systems that ask satisfied homeowners at the right moment, keeping recent review volume climbing where buyers compare.
Reporting and analytics
Weekly numbers tied to inspections booked and jobs sold, with the honest version of what is and is not working.
The process
How the roofing system gets built
01 /
Audit everything
Site speed, mobile behavior, search visibility, competitor spend, review profile, and where your current inquiries die.
02 /
Fix the foundation
Website and tracking first. Sending traffic to a site that does not convert is the fastest way to waste a roofing budget.
03 /
Turn on the channels
Search, map pack, and paid campaigns launch together with attribution wired in from day one, not bolted on later.
04 /
Optimize weekly
Budget moves toward whatever produces booked roofs. We scale winners and kill losers, and you see both in the weekly report.
What clients say
Operators who let one team run everything
Verbatim quotes from our client roster. Every metric client-reported.
≈300Inspections / year 2 / client-reported
“Alfonso and ROI Vault are the reason I am a millionaire. Our first year we did maybe 25 inspections. Second year with ROI we almost hit 300. My fleet is now 9 trucks.”
Danny NievesOwner, South Florida Inspectors≈100Calls / day / client-reported
“After working with Alfonso and ROIvault we had to buy more trucks and have expanded to new cities. We are struggling to keep up with the sales. Sometimes 20-25 in a day by 2/3pm almost 100 calls.”
Javier LasoOwner, The Florida Termite GuysCase study
From 25 inspections to a nine-truck fleet
South Florida Inspectors
Property inspections, South Florida
- Inspections in year two
- ≈300
- Trucks in the fleet
- 9
up from ≈25, client-reported
client-reported
The problem
A property services company in its first year, doing roughly 25 inspections annually and effectively invisible online. Like most roofing startups, the capacity existed before the demand did.
What we did
ROI Vault built the conversion website, took over search visibility, and ran the paid campaigns as one managed system. Different trade than roofing, but the same buyer: a homeowner with a property problem choosing whoever looks most credible fastest.
The outcome
Year two closed near 300 inspections, and the company now runs a nine-truck fleet. All figures client-reported by the owner. The lesson roofers should take is the sequencing: fix the site and tracking first, then scale the channels against it.
FAQ
Questions about running roofing marketing in one place
Usually yes, if it is on a platform we can work with and you own the accounts. We audit it first and tell you honestly whether fixing it or rebuilding it costs less over a year. Sometimes the honest answer is that the site is fine.
Speed on mobile data in a driveway, obvious phone numbers, real project photos from local streets, clear financing information, warranty and certification proof, and a quote form short enough to finish one-handed.
Yes, both are part of the managed program. Profile categories, service areas, photos, and posts are maintained alongside a review system that asks homeowners at the moment they are happiest, right after a clean install.
Call tracking numbers by source, form attribution, and recorded calls reviewed against jobs sold. When a channel cannot be traced to booked work, we say so and move the money rather than dressing it up in a report.
Yes, and they should. Spend rises when demand and crew capacity justify it, then returns to a maintenance level. Because our fee is flat, moving your budget up or down never changes what you pay us.
No. Strategy, design, development, search, paid media, and reporting are all handled by our own senior team with one dedicated account manager as your point of contact. Enterprise-level strategy with boutique-level service.
A new website typically takes four to six weeks. Paid campaigns can launch sooner against your existing site if it converts acceptably. Local search work starts immediately and compounds over the following months.
Keep exploring
Explore the roofing programs
- View
Roofing Contractor Marketing
The pillar overview of how we grow roofing companies.
- View
Demand Generation For Roofing Contractors
The awareness half that makes storm seasons cheaper.
- View
Lead Generation For Roofing Contractors
The capture half, built for leaks and post-storm urgency.
- View
SEO For Roofing Contractors
Map pack and organic visibility as a long-term asset.
- View
Custom Website Design
How we build conversion-focused sites, from $5,000.
- View
Paid Ads Management
Google, Bing, and Meta with click-fraud protection.
Ready when you are
One team, one system, one roofer per county
Stop paying four vendors to point at each other. No % of ad spend. Ever. No contracts. Cancel anytime. Guaranteed geo & market exclusivity.
High intent? Skip the form.(407) 279-1929